22 april 2016

Salone del Mobile 2016: Lighting collection 'Optical' by Lee Broom


A few pieces caught my eye this week, like this interesting lighting range called 'Optical' by Lee Broom. The new lighting range was showcased at Milan Design Week 2016 in a unique travelling show staged inside Broom’s industrial delivery van. Lee designed the interior of his studio’s delivery van to look like a traditional Italian palazzo and then installed the black & white light for an overall dramatic effect. The van was then driven from Broom’s London headquarters all the way to Milan for Salone del Mobile to be shown in various spots around the city including Brera Design District, Spazio Rossana Orlandi, ZonaTortona, San Gregorio Docet, Ventura Lambrate and more. The idea’s name? Salone del Automobile. Pretty genius. When viewed from all sides, Optical’s linear pattern changes at every angle. The Optical lighting range will be available in September 2016.
Sources: Design Milk, Lee Broom and CNN

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